In 2020, music streaming reached its highest ever revenue in the Netherlands, growing by roughly 15 percent when compared to 2019. The use of services like Spotify and YouTube Music made more revenue than physical sales (including both cd’s as well as vinyl) and digital downloads. The source mentions that music streaming had a market share of 80 percent in total revenue of the music industry in the Netherlands in 2020.
What are the most popular music streaming services of the Netherlands?
Exact user numbers for music streaming services are difficult to find in the Netherlands, as companies usually do not share this information in such detail. In the first quarter of 2018, though, Spotify was forecast to reach 6.2 million users (of which 3.3 million paid users), whereas Apple Music and Deezer had around 1.1 million and 800,000 users respectively. The Netherlands is considered a typical “Spotify-country” by industry experts, as can be seen, for example, from the high install base of the app in 2017 and 2018 as well as the increasing reach between 2014 and 2018.
The rise of podcasts
The numbers shown in this ranking only look at music streaming but do not take podcasts into account. This topic is relatively new in the Netherlands and not yet researched in-depth as compared to other countries. The type of smartphone used, however, seems to be an important driver for which podcast platforms Dutch consumers use the most. Apple Podcasts, for example, comes preinstalled on iOS devices, whereas Spotify and dedicated podcast apps like Overcast were mostly used by Android users (as Google’s operating system does not have native podcast support).
Total revenue of music streaming services in the Netherlands from 2012 to 2020
(in million euros)
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Total revenue of music streaming services in the Netherlands from 2012 to 2020
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
NVPI. (March 23, 2021). Total revenue of music streaming services in the Netherlands from 2012 to 2020 (in million euros) [Graph]. In Statista. Retrieved June 02, 2025, from https://www.statista.com/statistics/876568/revenue-of-music-streaming-in-the-netherlands/
NVPI. "Total revenue of music streaming services in the Netherlands from 2012 to 2020 (in million euros)." Chart. March 23, 2021. Statista. Accessed June 02, 2025. https://www.statista.com/statistics/876568/revenue-of-music-streaming-in-the-netherlands/
NVPI. (2021). Total revenue of music streaming services in the Netherlands from 2012 to 2020 (in million euros). Statista. Statista Inc.. Accessed: June 02, 2025. https://www.statista.com/statistics/876568/revenue-of-music-streaming-in-the-netherlands/
NVPI. "Total Revenue of Music Streaming Services in The Netherlands from 2012 to 2020 (in Million Euros)." Statista, Statista Inc., 23 Mar 2021, https://www.statista.com/statistics/876568/revenue-of-music-streaming-in-the-netherlands/
NVPI, Total revenue of music streaming services in the Netherlands from 2012 to 2020 (in million euros) Statista, https://www.statista.com/statistics/876568/revenue-of-music-streaming-in-the-netherlands/ (last visited June 02, 2025)
Total revenue of music streaming services in the Netherlands from 2012 to 2020 (in million euros) [Graph], NVPI, March 23, 2021. [Online]. Available: https://www.statista.com/statistics/876568/revenue-of-music-streaming-in-the-netherlands/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.